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What information do we collect?
We collect information from you when you register on our site / mobile application / loyalty program / feedback forms or fill out a form physical / digital devices or kiosks.

  1. Name
  2. Date of Birth
  3. Gender
  4. Email Address
  5. Nationality
  6. Country of Residence
  7. City of Residence
We do not collect or retain any of your credit card (or other financial instrument) details. You may, however, visit our site anonymously.
What do we use your information for?
Any of the information we collect from you may be used in one of the following ways:
  1. To personalize your experience (your information helps us to better respond to your individual needs)
  2. To improve our website (we continually strive to improve our website offerings based on the information and feedback we receive from you)
  3. To improve customer service (your information helps us to more effectively respond to your customer service requests and support needs)
  4. To process transactions
  5. To send periodic emails / SMS / in app notifications which may be Transactional, promotional, third party information etc.
  6. To administer a contest, promotion, survey or other site feature
  7. We may share non-personal aggregate information such as user behavior, aggregate demographic patterns, shopping adjacencies etc with our affiliates or other partners. However, we expressly prohibit the disclosure, sale or transfer of any information about individual users to any unauthorized third party
  8. Certain information may be shared to and processed by third party services to offer you the most contextual content to give you a unique personalized experience according to your interests and give you important updates on email, sms, direct mailers, app notifications etc.
  9. To administer the membership of our loyalty program
  10. To fulfil our legal obligations and for legal compliance
  11. To provide you the benefit under the loyalty programme.
How do we protect your information?

We implement a variety of security measures to maintain the safety of your personal information. Your information, whether public or private, will not be sold, exchanged, transferred, or given to any other company for any reason whatsoever, without your consent, other than for the express purpose of delivering the purchased product or service requested by the customer or for legal compliance.

Third party links

Occasionally, at our discretion, we may include or offer third party products or services on our website and / or any form of communication including sms, email, mobile app notification etc. These third party sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.

Privacy Policy Applies to

This privacy policy applies to information collected through site / mobile application / loyalty program / feedback forms or fill out a form physical / digital.

Information Retention Period

Your information will be retained by the Apparel Group and its affiliates / until and unless you specifically advise us in writing to delete your personal information, after which we will take appropriate action to delete your personal information from our database within 90 working days

Changes to our Privacy Policy

Apparel Group and its affiliates reserves the right to change this policy at their discretion. Any such changes will be posted on this page.

Your Consent

By using our site / mobile application / loyalty program or while providing your details through the feedback forms or while filling out a form physical / digital, you consent to share the information with us as per our privacy policy.

Contact Us

If there are any questions regarding this privacy policy you may contact us using the information below.
Jebel Ali Free Zone
P.O.BOX: 261873
Dubai, United Arab Emirates

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